23 Jun
Drop the Pink Elephant
Drop the Pink Elephant
Fantastic book by Bill Mcfarlan Drop the Pink Elephant. Key takeouts:
•Use pictures, stories or analogies to explain difficult information.
•Retain the moral high ground: Remain patient and polite.
•Apologise: Show regret, provide a reason and remedy.
•Tell the unpalatable truth, rather than a white lie. Once a lie is discovered, you’re a liar.
•Emails travel at speed of a bullet, be careful before pulling the trigger.
•3 points to prepare: What do I want to say, who am I speaking to, how should I say it?
••Words have to be consistent with your actions, otherwise you’re words are empty.
